FRESHLOCK® BY BARFOOTS NOW AVAILABLE ON OCADO
Our Freshlock® sweetcorn innovation is now available on Ocado!
With all the flavour, crunch and vibrancy of fresh…with all the time-saving-waste-reducing convenience of long life, Freshlock® is a revolutionary innovation that gently pasteurises sweetcorn, locking in its goodness with a longer life of 40 days. 100% natural, free from preservatives or additives, it’s delicious, easy, good for you and helps reduce food waste too.
Unlike standard vacuum packed veg, Freshlock® keeps the flavour, crunch and vibrancy of the fresh veggies. When tested with 50 consumers, 100% of respondents preferred Freshlock® sweetcorn to standard vacuum packed sweetcorn. It scored an impressive 85% across flavour, texture, aroma, appearance and convenience compared to 50% for the standard product.
Freshlock® sweetcorn is available on Ocado as sweet succulent bites and full cobs. Each pack takes just 3 minutes to cook in the microwave, or air fryer.
“Barfoots strives to bring new and exciting ways for consumers to enjoy vegetables and we have a rich history of doing so. We’re super excited about this innovation that in addition to providing a super convenient, delicious nutritious product, also addresses key sustainability issues.” Kim Barfoot-Brace, Barfoots Brand & Marketing Manager.
Find out more about Freshlock®, and get in touch: Freshlock@barfoots.co.uk | Marketing: kim.barfoot-brace@barfoots.co.uk